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LLM Scout Launches to Help Brands Track Visibility in AI Search

  • Writer: Niv Nissenson
    Niv Nissenson
  • Sep 3
  • 2 min read
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A new startup called LLM Scout has launched to address one of the most pressing questions in the age of generative AI: how visible is my brand inside AI answers?


As ChatGPT, Claude, Perplexity, and Google AI Overviews reshape how people discover information, brand visibility is no longer just about Google rankings. In AI-driven responses, there is no second page of results — either a brand is mentioned, or it’s invisible.


What LLM Scout Offers

LLM Scout provides marketing teams, agencies, and founders with a way to:

  • See when, where, and how their brand is mentioned across multiple AI models.

  • Benchmark performance against competitors.

  • Get full transparency into the prompts, responses, and sources driving those mentions.

  • Receive weekly trend updates and customizable prompts to track evolving visibility.

The company also offers a free 14-day trial, positioning itself as an AI-first SEO tool for businesses adapting to this new discovery channel.


Founder’s Vision

“Generative AI has changed how customers discover products and services,” said Frank Vitetta, Founder and CEO of LLM Scout. “Our mission is to make AI search visibility measurable and actionable, giving businesses the same level of control they’ve had in traditional SEO — and to help them win in this new frontier.” Mr. Vitetta's LinkedIn profile shows he has extensive experience with marketing, SEO, and pay per click as the founder/CEO of Orchid Box, an online marketing agency from London.


SEO was once about chasing the top of Google. Now, the contest is about appearing at all in an AI-generated answer. Tools like LLM Scout highlight an emerging reality: if brands aren’t measuring their visibility in AI models, they risk disappearing from the next generation of search.


The bigger question is whether AI search visibility becomes the new SEO industry, with specialized tools, agencies, and strategies — or whether the models themselves (OpenAI, Google, Anthropic) will eventually offer native solutions that diminish the role of third parties.


Either way, visibility in AI is becoming a core part of brand strategy. And unlike traditional search, there are no second chances.

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